Analysis Of Trufx An Adelaide Based Visual Effect Studio

Melanie Trieu Business Owner TruFX 33 Warwick Street, Adelaide, 5081 ABN: 53 024 921 617 ACN: 007 249 989 TruFX Business Plan Prepared: [date prepared] EXECUTIVE SUMMARY TruFX is an Adelaide based visual effect studio. We will focus on the creation of visual effects for national television commercials, small film productions and websites. The target market is small to medium-size companies that have been established for two or more years. We will work from a small office within the Adelaide CBD. Melanie Trieu is the business owner and sole managing director of TruFX. Melanie is responsible for all of the design work and administrative details. The company is made up of four other employees who are essential to the company’s operation and future success. Start-up summary Background information Name of owners Melanie Trieu Industry knowledge experience/skills of key personnel: EDUCATIONAL BACKGROUND – Melanie Trieu: †¢ Advanced Diploma of Screen and Media (Specialising in CGI and Visual Effects) at TAFE SA Technical and vocational skills: †¢ Knowledge in Mac OS, Windows 10 and Windows Office †¢ Lighting and texturing knowledge in the programs Autodesk Maya, Adobe Photoshop. Practical job experience: †¢ 6 months freelance Adelaide Motorbike Group EDUCATIONAL BACKGROUND – Adam Smith: †¢ Bachelor of Media Arts at UniSA †¢ 1 term CDW Studios Technical and vocational skills: †¢ Knowledge in Windows 10 and Windows Office †¢ Compositing